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June 27, 2017

VertaMedia released a tool that streamlines this process. All it takes is entering domains’ names in a field and pressing a ‘generate’ button. Once done the system will offer you to verify the data accuracy and here we are, you can download your ads.txt file! 

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May 24, 2017

With the rise of machine managed ad buying brand safety has become the talk of the town, making the recent announcement from the IAB Tech Lab introducing the ads.txt initiative appearing in the very nick of time. 

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May 15, 2017

VertaMedia, the leading video monetization platform, has partnered with ad fraud-detection and verification company Fraudlogix, which specializes in developing supply-side solutions, to monitor its impressions for ad fraud, brand safety, domain masking and viewability. 

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May 04, 2017

VertaMedia earned a Silver Stevie in the Most Innovative Tech Company of the Year – Up To 2,500 Employees category, and was also awarded three Bronze Stevies in the following categories:

  • Company of the Year – Advertising, Marketing & Public Relations – Medium
  • Technical Innovation of the Year – At Organizations With Up to 1,000 Employees
  • Fastest Growing Tech Company of the Year – Up to 2,500 Employees
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April 13, 2017

VertaMedia, an award-winning video monetization platform for publishers, has earned the Trustworthy Accountability Group (TAG) Certified Against Fraud Seal in recognition of its ongoing commitment to combat fraudulent non-human traffic in the digital advertising supply chain.

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March 21, 2017

VertaMedia, an award-winning video monetisation platform for publishers, has announced its membership of the Trustworthy Accountability Group (TAG) Leadership Council, demonstrating its commitment to fighting ad fraud and fostering industry-wide transparency.

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March 15, 2017

VertaMedia has announced it is expanding into the UK, with the opening of a new London office and the appointment of a UK Country Manager.

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March 08, 2017

VertaMedia, an award-winning video monetization platform for publishers, has announced the launch of its innovative new header bidding ad server, leading an industry-wide shift towards server-side header bidding.

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February 07, 2017

VertaMedia™Intelli is a predictive algorithm that analyzes real-time data from managed and programmatic demand in conjunction with historical data available within VertaMedia’s platform. It enables the creation of waterfalls in real-time, providing publishers with maximized revenue opportunities by mapping the best ad opportunity to the best placement. The decision is made automatically based on the best combination of CPM rates, Fill Rates, and Average Response Time.

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